Posts Tagged dealership efficiency

Award Winning Dealerships

Today’s automobile dealership is a complex business. Management faces daunting challenges to operate sales, finance, fixed assets, human resources, inventory and regulatory requirements successfully. Smart executives take advantage of an ever-increasing variety of products and services made available to them by suppliers specializing in specific areas of expertise such as sales training, finance, human resources, security, loss prevention, insurance, and specialty equipment.

Even with all of the energy now being devoted to keeping a dealership running smoothly there are still some areas of day to day operations for which the appropriate solution, product or consultant has not yet been found. One such area is the use and control of dealer demo tags, a statutory requirement in most states, and long regarded by most dealers as a problem without any good solution.

Efforts have been made over the years by individual dealers to govern demo tags in a variety of manners ranging from:

Furnishing every salesperson with an never ending supply of tags in order to ensure that the unavailability of a demo tag does not compromise the continuity of the communication established between a salesperson and their customer. This solution results in the dealership owning far more demo tags than necessary. The dealer incurs higher acquisition and insurance costs, greater management requirements and added liability exposure. These are issues that managers as well as financial and insurance consultants find troublesome.

Requiring salespeople to sign demo tags out and in, which, while reducing the overall number of tags required (a plus for managers, financial and insurance people) interferes with the flow of the sale and requires the time and attention of an employee. Signing tags out and in takes time that should and could be used more productively. Further, this method, as many dealers are finding out when doing dealer tag inventory checks, is not a foolproof system for controlling use and access to dealer tags.

Some dealers believe that by charging a large deposit to the salesperson the  tag will not be abused or lost. However, a large deposit virtually insures that a prompt lost or theft report, which limits the dealer’s liability, is less likely to be made. Until a report is made, the liability associated with that demo tag remains with the dealer and not the person using or possessing the tag. Prompt reporting of lost or stolen tags is a very big issue with insurance providers.

While the problem of demo tag control appears intractable, there are solutions. The solutions take the form of dealer demo tag control systems and there are a number of providers in the market today.

One such provider is M-Tech, a company that is specializing in dealer demo tag control systems. M-Tech manufactures and markets the Securitag System. This “Smart Box” has been solving demo tag access control problems for nearly twenty years.

M-Tech’s biggest supporters are the dealers, managers and salespeople using the product. It is gratifying to be given such a vote of confidence.

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Access Control Systems (ACS) and Your Dealership

Reading through “Trade Publications” as I do on a regular basis I cannot help but think that the Automobile Dealership Business (ADB) has become technologically as complex and consequently as acronym ridden as the fields of engineering, aviation or the military. In which, you need to know the meanings of what seems like hundreds of Upper Case Letter Groupings (UCLG) in order to understand what is being discussed in any particular article. To make matters worse, it seems that anyone can add to the acronym body at anytime without warning or prior notification, so I was not surprised when I discovered that the Field Of Endeavor (FOE) in which I have been working for the past 20 years, the technology of Access Control Systems, has been “acronymized” as (ACS) technology.

By now, you are beginning to wonder what any of this has to do with you and your dealership’s day-to-day operations and the answer is simple:

All of the above benefits can be realized through the utilization of ACS Technology. You may be wondering how ACS technology even fits into the dealership environment. Your question probably is: ‘ How does this apply to me and to my dealership?’ In response to this question I would say every dealership, regardless of its size or location needs to employ some type or types of ACS to limit access to everything from the shop supplies to the cash drawer. After all, you wouldn’t leave your cash drawer open exposing its contents to all of your employees and customers would you? So why would you leave your other assets like specialty tools, inventory, inventory keys, dealer tags or office supplies exposed? They are all valuable assets requiring some type of access control to make certain that only the persons authorized to have access to them actually have that access.

You probably already have some type of Access Control Systems at work in your dealership such as cash registers, locked tool rooms or secure office supply storage. You may even have a fenced and gated lot or lots, which limits access to your inventory. This is rudimentary ACS Technology working for you. Some of this may be manually controlled in which case it would probably require the time and attention of a manager or a specifically assigned employee and likely does not produce accurate records of access usage. Some may be automated, eliminating the need for direct supervision, and they may produce reliable access usage reports. The latter is the direction ACS Technology is heading today. Dealerships should be taking advantage of this emerging technology to control access to assets such as: inventory keys and dealer demo tags. Two areas of constant concern to dealers and managers everywhere. There are good, proven, reliable and affordable ACS specially designed to deal with these concerns.

With technology advancing at such a rapid pace now is the best time to jump in and find out exactly how ACS technology can benefit your dealership.

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Who Needs Dealer Plate Control?

I’ve just returned from what you might call a whirlwind tour of the Eastern Seaboard of the U.S. A trip from the Canadian border to the southern part of Florida and back in 10 days. During that brief time I was able to visit with some of the automobile dealers along my route and I certainly saw the facilities of hundreds more. Some very impressive installations to be sure!

On a trip like this by car, in my case a very nice 4X4 crew cab pick-up truck (I prefer trucks), one has a lot of time to think. I spent that driving time thinking about you dealers and your need for dealer demo plate control. I looked at the beautiful stores knowing that they were at risk with every dealer demo plate that was out on the road because as in a line paraphrased from an insurance industry publication, “A demo plate represents the entire assets of the dealership when it is on the road.” I was also comforted by seeing many whose names were very familiar to me knowing that they were using a demo plate control system that significantly reduced their liability exposure. I wondered how I could convince each and every one of you, large and small, that you need to have some form of demo plate control for your own protection. Certainly, if you all decided to purchase the product that my company manufactures it would be very good for my business, but in the overall scheme of things if every dealership had some form of demo plate security and control system it would be even better for the automobile retail business.

Did you know that 70% of all money paid out by the insurers of automobile dealerships is directly related to claims arising from the use of demos?
If something could be done to reduce the amount of money paid out by insurers, costs would surely come down as would risk. Well, something can be done. Every dealership, regardless of size, or location, regardless of state requirement or regulation, needs to implement some form of reliable, proven and effective dealer plate security and control system. There should be industry standards for such equipment. Industry experts should be working with state and national dealer associations and insurance industry consultants should establish these standards. With these standards in place, dealers could purchase dealer plate control systems and equipment with confidence, knowing that the system met at least minimum security and control requirements.

I’m ready to get to work on this to improve security and reduce risk all across the nation. It’s not a small job and will doubtless require a great deal of time and effort but I’m convinced that the result will be worth the effort. Dealers will be able to profit from reduced costs and improved efficiency. I fear it will take a long time to get the work of creating industry standards done so I would suggest that you not put off securing your plates while you wait for the standards to be established. Every dealer already knows what is required and with a little effort can verify the capabilities of the few offerings presently on the market. I would recommend that you check them all or seek the endorsement of a dealer you know who is using a product you are interested in. Who needs dealer demo plate control? You all do.

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